The Heartfelt Group, a community-focused nurse staffing firm, reached out to us as they began operations with just two staff members. As owner-clinicians, the founders needed to create a brand identity that conveyed their expertise in nursing and medical staffing despite their new presence in the space. 

We worked closely with them to create a website that could scale quickly and seamlessly as they grew their staff of RNs, CNAs, and aides. We helped them define a voice that’s supportive and inviting, designed a warm visual language to attract top nursing talent, and built a website with an integrated staff scheduling platform to onboard new employees and connect nurses to the facilities who need them.