Forage
Food + BeverageForage is a health-focused food and beverage company who needed help establishing a brand architecture and developing a look, feel, and sound as they broke into new market categories.
- Brand Strategy
- Writing
- Visual Identity
- Packaging
- Marketing Collateral
- Web Design
- Merch
![Forage header](https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-header.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
Forage is a food and beverage pioneer in two distinct ways: first, they’re a health-focused Madison, WI based restaurant, and second, they sell their own popular line of canned kombucha.
We partnered with the Forage team to build a brand and online presence for both Forage Kitchen and Forage Kombucha, helping them prepare for nationwide product distribution and the expansion to additional restaurant locations.
We developed a joyful, vibrant color palette and two websites, including an eCommerce storefront, featuring bold product photography and an emphasis on their commitment to nourishing ingredients. Our team also established the brand’s playful, fresh voice and brand messaging to help them reach an audience across the US. Beyond branding and web, we designed custom kombucha packaging, branded apparel, and an in-store mural at their Champaign, IL location.
Visit Forage Kitchen
Visit Forage Kombucha
![Forage lifestyle 1](https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-lifestyle-1.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
Identity
![Forage identity](https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2500w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-identity.png?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage colors](https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-colors.png?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage color palette](https://breakout.studio/uploads/work/Forage/forage-color-palette.gif)
Forage Kitchen
![Forage kitchen desktop cropped](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2204w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kitchen cans](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-cans.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kitchen postcards](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-postcards.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kitchen poster](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-poster.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage mural 1](https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-mural-1.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
Forage Kombucha
![Forage kombucha desktop cropped](https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2208w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-desktop-cropped.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kombucha cans](https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-cans.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage life style 2](https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-life-style-2.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kombucha stickers](https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-tape.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage kombucha shipper box](https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/forage-kombucha-shipper-box.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
Promotional Emails
![Forage kitchen email 1](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 991w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 936w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 771w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 606w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 440w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-1.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 275w)
![Forage kitchen email 2](https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 991w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 936w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 771w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 606w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 440w, https://breakoutstudio.imgix.net/work/Forage/forage-kitchen-email-2.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 275w)
Merch
![Forage shirt 1](https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-1.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Forage shirt 2](https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Forage/Forage-shirt-2.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)