Techcyte
TechnologyWe worked with Techcyte, a clinical pathology AI platform, to establish a brand identity that reflects their growing suite of products and their position as a leader in AI-assisted healthcare solutions.
- Brand Strategy
- Web Design
- Writing
- Visual Identity
As we set out on our partnership, Techcyte was looking for an immersive website that reflects their level of innovation and also allows non-technical users to understand their comprehensive platform and product offerings.
Together, with a new visual language and voice, we updated their existing brand identity and crafted mission-driven messaging for a complete web refresh. We also updated their marketing collateral, including one-pagers and pitch decks, for a consistent user experience at every touchpoint.
Our work with Techcyte was also selected as a 2023 Graphic Design USA (GDUSA) Digital Design Showcase winner.
Visit Techcyte
2023 GDUSA Digital Design Showcase
![Techcyte logo 1](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-1.png?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
Identity
![Techcyte logo 2](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-logo-2.png?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Techcyte swatches](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-swatches.png?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Techcyte color palette](https://breakout.studio/uploads/work/Techcyte/Techcyte-color-palette.gif)
![Techcyte icons](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=2600&w=2600 1539w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=2300&w=2300 1475w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=2000&w=2000 1283w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1090w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=1400&w=1400 898w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=1100&w=1100 705w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=800&w=800 513w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-icons.png?auto=format%2Ccompress&fit=clip&h=500&w=500 321w)
![Techcyte Icons](https://breakout.studio/uploads/work/Techcyte/Icon-Video_2.gif)
Website
![Techcyte background](https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/techcyte-background.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Techcyte mobile 1](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 1014w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 958w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 789w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 620w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 451w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-1.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 282w)
![Techcyte mobile 2](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 1019w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 962w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 793w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 623w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 453w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-mobile-2.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 283w)
Collateral
![Techcyte biz cards](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-biz-cards.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)
![Techcyte booth](https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=2600&w=2600 2400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=2300&w=2300 2300w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=2000&w=2000 2000w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=1700&w=1700 1700w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=1400&w=1400 1400w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=1100&w=1100 1100w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=800&w=800 800w, https://breakoutstudio.imgix.net/work/Techcyte/Techcyte-booth.jpg?auto=format%2Ccompress&fit=clip&h=500&w=500 500w)